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related to their majors under the The course also offers students operate. This course will help develop answer fundamental questions relevant, modern and automated financing the franchise business.
guidance of their academic and a potential for self-assessment students’ skills in building useful about strategic, marketing, financial, organization. The student will follow Students will be required to identify
on-site mentors for a relatively and leadership development. The financial management spreadsheet operational, and human resource a well-planned course of action a franchise business and examine it
longer period of time. In addition, essence of leadership development models (e.g. financial forecasts issues. It examines the critical during the period of training. The by addressing problems and issues
witnessing many initiatives and is self-awareness and a number of and valuation models) in Excel. The factors involved in the conception, plan will be devised jointly by the faced by the entrepreneurs.
outcomes unfold at the workplace, opportunities are made available student will also be introduced initiation, and development of new site- supervisor and the college
would help the students in having to review values, competencies to current research in the field of business ventures, and provides the –supervisor. The course will be a MGT 411 - Project Management
a better perception about their and skills that will contribute to the entrepreneurial finance. knowledge and skills to develop a breakthrough Credit hours: 3
own career choices. Subsequently, leadership development process. feasibility plan for a new business in exposing the students to the Co-requisite: BUS 306
the combined practical experience INE 347 - Entrepreneurial venture that will be the basis for professional work culture and This course is an examination of the
gained in the two consecutive INE 344 - Innovation within Marketing developing a business plan. Topics conduct of business complexities.
internship courses would enhance Entrepreneurial Ventures Credit hours: 3 include business concept and knowledge sets, skills, tools and
techniques of project management,
the students’ readiness to compete Credit hours: 3 Pre-requisite: FWS310 +MKT200 business model design, feasibility INE 399-P - Project in with an emphasis on how project
for good job opportunities right after Pre-requisite: FWS310 The main objective of this course analysis, and new venture strategy. Entrepreneurship management contributes to the
graduation. Credit hours:3
Gaining a competitive advantage is to provide students with an INE 377 - Business Plan Prerequisites: Consent of strategic goals of the organization.
in today’s business environment understanding about the role Development Department The course focuses on four of the
Bachelor increasingly demands that of marketing in entrepreneurial Credit hours: 3 This course provides students with knowledge areas of project
ventures, and the role of
management (Scope management,
organizations know how to innovate.
Pre-requisite: INE348 +
an opportunity to conduct original
time management, cost
entrepreneurship in marketing
of Business This course will provide the know-how efforts of all firms. This course will Entrepreneurship Major business research projects on management, risk management
and tools to adapt any organization
subject that are of interests to them
focus on the real world marketing
The purpose of this course is to
into a thriving environment where
and marketing feasibility). Tools for
Administration with ideas are encouraged and inspiration challenges involved in launching an aid students in understanding under the guidance of an assigned resources estimation and scheduling
faculty supervisor. Students have
entrepreneurial venture, and will
the importance of business
is implemented. Through real world
will be applied in this course.
Concentration in examples and research from experts provide a roadmap for students on plans, as well as to train students the opportunity to conduct business MS Project software will be used
research and gather relevant data, to
extensively during this course to
how as entrepreneurs, investors or
to construct business plans for
in the field, students learn how to
Entrepreneurship incorporate innovation into daily work managers in the startup culture they entrepreneurial organizations, integrate and apply knowledge and apply project management skills and
skills learned in preceding courses.
can employ the tools and techniques
concepts acquired.
including social enterprises and
and develop the creative confidence
and Innovation to stay ahead of the curve. The of entrepreneurial marketing to non-profit organizations. In this The students are expected to INE 352 - Managing Family
move beyond mere examination of
create a sustainable competitive
course, students will learn how to
course uses fun and hands-on
activities to stimulate innovation. advantage. Attention will be devoted prepare a comprehensive strategy secondary sources and to investigate Business
Concentration INE 346 - Entrepreneurial to understanding why marketers for launching a new business. The primary and documentary sources. Credit hours: 3
The course is meant to reinforce the
Prerequisites: FWS310
resist entrepreneurship as well as
vehicle for achieving this is the
Requirements Finance the common mistakes entrepreneurs preparation of a business plan learning process by doing business
Credit hours: 3 make when it comes to marketing. based on an idea that students research practically, reporting and This course focuses on concepts
and tools required to devise and
Pre-requisite: FIN200+ FWS310 This course provides a thorough have selected. Students will have presenting business projects results
MGT 422 - Management and understanding of marketing as it the opportunity to apply their entire in a formal manner. implement strategies that enable
Leadership Development The course is focused on applies to new products, start-ups entrepreneurship major course family businesses to make the leap
Credit hours: 3 financial management within and SMEs, and how it can help experience to a very practical from entrepreneurial ventures to
Pre-requisite: MGT255 the entrepreneurial firm which is counter the risk of failure of a new project taking a hands-on approach. Concentration Electives professionally managed firms. It
different from the other forms of addresses strategic and managerial
This course provides the student with organizations by being young, high venture. Upon completion of this The teaching and learning (T&L) challenges during the growth
a detailed overview of contemporary growth business, usually with a new course, students should be able to activities will include a combination INE 350 - Franchising and phase of small to mid-size firms.
leadership theory and practice technology focus, more innovative, develop marketing strategies for of lecture and field work with the Licensing Growing Your Business helps owner/
entrepreneurial firms.
aim to inculcate entrepreneurship
and considers the nature of flexible, and adaptable. These firms Credit hours: 3 managers develop growth strategies
leadership in today’s organizational will be examined at all phases of INE 348 - Venture Feasibility values and entrepreneurship Prerequisites: INE344 for their businesses by providing
context. Leadership is compared their life cycles, from the initial Study acculturation with a view to This course is designed to give frameworks, ideas, inspiration and
to management and the theories development of a business idea Credit hours: 3 successfully launch and subsequently students the opportunity to hands-on assignments. In this
of leadership are considered as to the ultimate harvesting of the Pre-requisite: INE344 + INE346 manage their enterprises. investigate the context and nature course, we adopt the perspective of
an evolutionary process from trait business venture investment. The INE 399-I - Internship in of franchising and licensing. The the founder and/or top management
theory to contingency approaches. main objective of this course is to This course entails the development Entrepreneurship subject will explore the nature of of entrepreneurial small firms who
Leadership is examined as both provide students with an integrated of analytical and conceptual skills basic concepts of the franchise must be concerned with the overall
a relationship process and as an set of concepts and applications required to test the feasibility of a Credit hours:3 business. Specifically it touches viability of the business. The course is
Prerequisites: Consent of
opportunity to shape an organization from entrepreneurship, finance, business concept in the market. Department on the scope of history and beneficial for the students who aspire
that is capable of dealing with and accounting that will provide a It requires students to undertake type of franchises. It also covers to be entrepreneurs, managers,
the growing public interest in higher understanding of the financial field research, develop and think This course focuses on getting the development of the franchise system, consultants, investors and/ or
sustainability. environment in which these firms critically about a business concept, student practically involved in the legal aspects and issues as well as analysts.
day-to-day business events in a
Abu Dhabi University | Undergraduate Catalog 2023 - 2024 Abu Dhabi University | Undergraduate Catalog 2023 - 2024