Page 108 - Undergraduate Catalog 2023-24

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Degree Concentrations 21 Credit Hours BACHELOR OF ARTS IN

Course Code Course Title Prerequisite(s) Credit Hours

Broadcast Core Requirements MASS COMMUNICATION Study Plan
MAC 323 Single - Camera Production MMC 201 3
Broadcasting Concentration
MAC 324 Video Editing and Visual Effects MMC 201 3
MAC 325 Writing for Broadcast and New Media MMC 203 3
First Year (Freshman)
MAC 326 Radio Production MMC 201 3
MAC 327 Multi - Camera Production MAC 323 3 Code Title Credit Prerequisite(s)
MAC 414 Documentary Production MAC 325 3 ARL 101 (A) Communication Skills in Arabic I 3 No Prerequisite
MAC 415 Web Design and Development ITD 100 3 FWS 100 (E) Academic Skills for Success 3 No Prerequisite
Strategic Communication Core Requirements ISL 100 (A) Islamic Culture 3 No Prerequisite
Fall
MAC 303 Organizational Communication MAC 201 3 (Semester 1) IELTS average score of 6 or EMSAT average score
of 1400 or passing grade in ENG 102 (R)
MAC 313 Principles of Strategic Public Relations MMC 203 3 ENG 200 English II 3 (FWS100/ USS001 as co-requisite if placed in
MAC 314 Communication Strategies in Advertising MMC 203 or MKT 200 3 ENG200)
MAC 315 Writing for PR MMC 203 3 MMC 201 Introduction to Mass Communication 3 (Co) ENG 102 (R) / ENG 200
MAC 301 PR Protocol and Etiquette MMC 201 3 Total Credit Hours 15
MAC 407 Integrated Communication Campaign MAC 314 3 ITD 100 Introduction to Information and Digital 3 No Prerequisite
Technology
MAC 413 Public Relations Campaigns MAC 313 3
Spring FWS 201 Fundamentals of Life Skills 3 FWS 100 / USS001
Media Production Core Requirements
(Semester 2) STT 100 General Statistics 3 No Prerequisite
FMP 180 Principles of Production Technology - 3
MAC 201 Intercultural Communication 3 MMC 201
FMP 225 Introduction to VFX FMP 180 3
MMC 203 Writing for Mass Media 3 MMC 201
FMP 300 Short Film Production FMP 180 3
Total Credit Hours 15
FMP 325 Screenwriting FMS 100 3
FMP 350 Directing for Documentary FMP 300 3
Second Year (Sophomore)
FMS 100 Introduction to Film - 3
MAC 410 Web and Publications Design ITD 100 3 Code Title Credit Prerequisite(s)
OE 1 Open Elective I 3 -
MAC 207 Introduction to Graphic Design 3 ITD 100
ENG 102 (R) + FWS 100/USS001 or
Fall Fundamentals of Emotional
FWS 211 3 FWS 100/USS001 as co-req if students enter to
(Semester 3) Intelligence
ENG 200 course directly
MAC 323 Single-Camera Production 3 MMC 201
MAC 324 Video Editing and Visual Effects 3 MMC 201
Total Credit Hours 15

Abu Dhabi University | Undergraduate Catalog 2023 - 2024 Abu Dhabi University | Undergraduate Catalog 2023 - 2024