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 an era of global governance   international relations concepts.   Bachelor of Arts   Ultimately, the course will ask   FWS100 – Academic Skills for   and quantitative approaches. The
 there exists an evolving power   Public diplomacy contains within   students to exam-ine how they can   Success  course also covers mixed methods
 dynamic that can, and has, shifted   its arc cultural diplomacy, advocacy   in Digital Media   contribute to a positive image of   The course is tailored to prepare   and discourse analysis, equipping
 with technological innovations,   diplomacy, exchanges between   Islam.  students for higher education.   students with the skills to conduct
 especially in the digital world. The   states, media, and public discourse.   and Strategic   It works towards developing   surveys and statistical analyses. By
 augmented digital initiatives in   Students will gain a nuanced   FWS205 – UAE and GCC Society  a positive growth mindset in   the end of the course, students will
 the nation-states’ power centers   understanding of the active and   Communication  students and  have acquired a solid founda-tion
 are nothing short of revolutionary.   far-reaching inter-relationships that   The course aims at developing a   in research methodology, en-abling
 This course examines how exactly   form between state and non-state   better under-standing of the UAE   to equip them with the necessary   them to design and conduct their
 digital diplomacy works and   actors due to public diplomacy. In   and GCC society and its so-cial,   skills re-quired for them to succeed   own research projects effec-tively.
                                      in higher educa-tion. The course
 scrutinizes its degree of success   a digitized world, public diplomacy   General Education    cultural, economic and political   also offers topics related to the
 in influencing all the changes   is coming increasingly to the fore;   Courses   develop-ment. Students will
 in international relationships.   students of international relations   cultivate a deeper apprecia-tion of   development of reasoning and   SCM241 – Principles of Mar-
 Finally, the course suggests   will find themselves progressively   the pivotal role played by the UAE   critical thinking skills, basic   keting Communication
 that to understand the power   engaging in it into the future.  ARL101(A) –   and GCC in leveraging government   research skills,  This course equips students with
 of technological innovation in   Communication Skills in Arabic   policies including technology for   as well as how to develop effective   essential skills in developing and
 diplomatic relations, it is necessary   INR 402 – Comparative   I  improving the overall quality of   presenta-tions. A key outcome of   managing effective marketing
 to confront the limitations of digital   Criminal Justice Systems     بلاطلا تاراهم ريوطت لىإ قاسملا اذه فدهي  life. The profound role played the   the course is to ena-ble students   communication strategies.
 diplomacy.   Credit Hours: 3   ةيبرعلا ةغللا يف مهتءافك زيزعتو ةيوغللا  country’s lead-ership in  to transition smoothly into an   Stu-dents will learn to address
  ةيمنتل قاسملا اذه ميمصت مت دقو .ةرصاعملا  contributing towards the fulfilment   academic life as well as to become  con-cepts such as brand building,
 Prerequisite: INR400
 INR 315– The EU Politics    ةءارقلا يف ةمدقتملاو ةيساسلأا بلاطلا تاراهم  of its com-mitment of the country’s   familiar with academic standards   cor-porate identity, and advertising,
 and Foreign Policies  This course demonstrates the    نم ةيبرعلا ةغللاب عامتسلااو ثدحتلاو ةباتكلاو  commitment towards the SDGs. By   and require-ments pertinent to   while understanding the role of
  ةعماجلا يف ةيميداكلأا مهتاجايتحا ةيبلت لجأ
  Credit Hours: 3  diversity of criminal justice systems    ثيح ؛لمعلا ناكم يف ةينهملا تابلطتملاو  examining initiatives and strategies   higher education. The course will   cultural values and social meaning
 that can affect international
 Prerequisite: INR200  relations. Using examples from    نيتم يوغل ساسأ ريوطت لىإ قاسملا اذه ىعسي  undertaken in the UAE, learners   provide them with foundational   in marketing. The course empha-
                                                                     sizes the development of promo-
        will grasp the importance of
 This course provides an   different countries/politico-cultural    طامنلأاب ةقيقد ةفرعم مهباسكإو ،بلاطلا ىدل  collective action in driving societal   tools and skills to be successful in   tion strategies, including trade,
  قاروأو ريراقتلاو تلااقملا ةباتكل ةيفيظولا
 introduction to the fundamental   entities as representative, it helps    ةلاعفلاو ةدقانلا ةكراشملا للاخ نم كلذو ،ثحبلا  progress.  their major courses.  retail, and consumer promotions,
 concept of interdisciplinarity   students learn that cultural and    ةعونتم ةينورتكلإو ةيقرو ةيبيردت داوم مادختسابو  and explores media concepts such
 within International Relations. It   political specificity of a nation-   تاصصخت يطغتل ةيانعب ةراتخمو ،ةطسبمو  Core Courses  as target audience, reach, and
 explores the key humanities and   state informs the criminal justice   .ةددعتم  ENG200 – English II  digital media usage. Students will
 social science disciplines that   systems. The diversity of criminal   The course focuses on writing for   gain proficiency in message pro-
 underpin the study of International   justice systems affects state   ISL100(A) – Islamic Culture  academic purposes. It teaches   cessing and development, focusing
 Relations. Students will engage   and non-state actors when they   expository writing using a process-   COM211 – Introduction to   on creative execution and con-
 with significant contemporary   find themselves encountering   The course aims to move the   oriented approach. The structure   Research Methodologies  sistency in communication. Addi-
 discussion on Islam from a
 issues such as international   varied systems, causing   theological framework to a cul-tural   of paragraphs and essays and their   tionally, the course covers planning
 economic interdependency,   diplomatic dilemmas and/or (mis)  components are taught in steps   This course provides an introduc-  considerations, including global
 global security, humanitarian   understanding of individual rights   one. Its goal is to inculcate a broad   and are connected to each other.   tion to research methodology, ex-  cultural factors and advertising
 crises, alternatives to conflict, and   in a highly mobile and increasingly   under-standing of the unity and   The course also reviews sentence   ploring the fundamental question   strategies, culminating in the abil-
 the roles of state and non-state   connected world.  diversity of the Mus-lim world,   struc-ture and punctuation rules.   of what research is and why it is   ity to finalize and implement com-
 which has existed historically and
 actors. This course serves as the   continues today. Thus, students will   Writing exercises involve extensive   essential to learn. Students will   prehensive marketing communica-
 foundational framework for the   drafting and revising based on   be introduced to various research   tion plans. Through practical
 major, aligning with CLOs of the   investi-gate several aspects  individual input and tutorials from  par-adigms, including the Social   appli-cations, students will learn
 course.  of Islamic culture: Muslim ethics,   the course instructors. Students   Scien-tific, Interpretive, and   to over-come barriers, manage
 the contribu-tions of Muslims to     Critical Para-digms, to understand   campaign wearout, and effectively
 INR 321 – Public   world civilization, the rich legacy of   also practice writing under   different perspectives in research.   track and adjust marketing efforts.
        pressure. An important component
 Diplomacy   Islamic art and architecture, as well   of the course is a research project   The course covers the basics of
 Credit Hours: 3  as the traditions of  where stu-dents research and write   re-search design, focusing on data   COM112 – Introduction to Mass
                                      collection, interpretation, hypothe-
 Prerequisite: INR310  learning. Students will also explore   on a topic related to their field of   sis formulation, and research   Communication
 contemporary Muslim societies
 This course acquaints students   with a view to understanding some   study or area of personal interest.  ques-tions. Students will learn   This course offers an in-depth ex-
 with public diplomacy that   of the issues and challenges, which   about various research methods,   ploration of mass communication
 goes beyond the formerly and   Muslims are facing today.  includ-ing ethnography, interviews,   and its cultural and societal im-
 formally recognized diplomatic       focus groups, and both qualitative   pacts. Students will examine the

 Abu Dhabi University | Undergraduate Catalog 2026 - 2027  Abu Dhabi University | Undergraduate Catalog 2026 - 2027
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