Page 148 - Undergraduate Catalog 2026-27
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                                                                                                                          community partners                All  program learning  outcomes (PLOs)  are  designed to
                                                                                                                                                            ensure that they meet the appropriate level of rigor for the
                                                                                                                      c. Maintain a diverse cohort of students with  specific degree as per international criteria, and the PLOs
                                                                                                                          international partnerships        are aligned with, and mapped to, the UAE Qualifications
                                                                                                              5.      Foster Professional Development and Life-Long    Framework (level 7 for a Bachelor degree).
                                                                                                                       Learning                             ADU has established procedures by which all its courses
                                                                                                                       a. Recruit and retain qualified and competent staff   must comply with a standard syllabus. The syllabus
                                                                                                                                                            describes the course learning outcomes, links the course
                                                                                                                  b. Enable lifelong accessible learning opportunities   learning outcomes to the program learning outcomes,
                                                                                                                  c. Develop a supportive, collaborative and      and demonstrates that the outcomes are consistent with
                                                                                                                      communicative environment             the requirements of the UAE Qualifications Framework
                                                                                                                                                            for the level of the degree. In addition to this, the syllabus
                                                                                                                                                            outlines all the important procedures and materials that
                                                                                                              Program Goals                                 are used to achieve these learning outcomes. It serves as
                                                                                                                                                            a base for coordinating the teaching process, especially in
                                                                                                              1.   Students will be effective communicators adept at   multi-section and multi-instructor courses.
                                                                                                                  using information technology.
          COLLEGE OF                                                                                          2.   Students will be principled graduates who are effective
                                                                                                                  in a multicultural and professional environment.
          BUSINESS                                                                                            3.   Students will be skilled in the use of appropriate
                                                                                                                  quantitative analysis techniques in problem-solving
                                                                                                                  and decision-making.
                                                                                                              4.   Students will be able to apply concepts and methods
                                                                                                                  from a common body of business knowledge to
                                                                                                                  develop business solutions.
        College Vision                                   d. Ensure rigor and relevance in program design
                                                            and delivery
        To be recognized as the UAE’s leading industry-engaged                                                Program Learning Outcomes
        and globally connected business school, shaping  2.     Enhance Student Enrollment, Progression, and
        entrepreneurial and digitally fluent professionals who drive  Success
        transformation across organizations and society.           a. Maintain strong faculty-student relationship   BBA graduates should be able to:
                                                                                                              1.      Communicate organizational topics effectively in
                                                               b. Monitor student retention and progression
        College Mission                                                                                                written and verbal form.
        The College of Business prepares globally minded and            c. Implement a comprehensive student enrollment    2.      Elaborate key aspects of organizational sustainability
            industry-ready  graduates  through  innovative,              and retention plan                            in business environments.
            experiential, and entrepreneurial learning, impactful   3.     Conduct High Impact Applied Scholarly Research in
            research, and strong partnerships that advance           Business Sustainability                  3.      Apply analytical and critical thinking to specialized
            responsible business transformation, societal impact,                                                      business problems.
            and lifelong learning.                       a. Conduct and disseminate high impact applied       4.      Employ information technology in solving business
        To achieve its mission, the College is committed to       research                                             problems.
            continuous
        improvement processes to attain the following goals:           b. Lead business sustainability research in the region   5.      Explore how organizations are influenced by the
        1.   Review and Revise Program Portfolio for Relevance      c. Lead the development of significant collaborative             international environment.
            and Excel in Program Design and Delivery         research programs                                6.      Apply the principles of teamwork and collaboration.
            a.  Review and revise current programs    4.     Enhance Academic, Corporate, and Alumni          7.      Articulate theoretical knowledge of the functional
                 b. Establish a pipeline of new programs based on    Engagement Nationally and Internationally            and/or cross-functional areas of business.
                     market analyses                     a. Deepen involvement with CoB Alumni to extend
            c. Maintain a comprehensive assurance of learning         business network
                process                                       b. Expand relationships with institutional and


        Abu Dhabi University | Undergraduate Catalog 2026 - 2027                                              Abu Dhabi University | Undergraduate Catalog 2026 - 2027
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